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A range of solutions, that is packaging finishing options for the beauty industry

We specialize in the production of packaging for the cosmetics industry. We work with both large corporations and suppliers of products to local markets. Each of the companies in the beauty industry has a common denominator in case of packaging for cosmetic products. The packaging need to stand out on the shelf. Often times, this packaging causes that we reach for a cosmetic in the store on the spur of the moment. Packaging is a silent ambassador of your brand. So, how to make customers reach for your products? We suggest several possibilities.

Chic packaging for cosmetics

Packaging for the beauty industry is a very interesting topic for a printing house that specializes in the production of solutions for this sector. The needs of our customers are very different and often focused around the philosophy of a brand. While we were working on the sample book, we have created some interesting creations that show different finishing possibilities. One of the proposals is the use of three metallic Pantone colors in printing. Additionally, combining them gives interesting visual effects. At first glance, this minimalistic packaging benefits even more when we move it. A very charming project for the beauty industry.

cosmetic packaging, metallic pantone

Minimalism has its charm

One of the trends in the packaging industry is minimalism and the use of ecological raw materials. This proposal is certainly environmentally friendly. The design below is made with Camel 300, which is 100% recyclable. The minimalism of the design makes the packaging very elegant. The visual effect is created by embossed elements, which are visible to the naked eye. A very minimalist eco packaging for brands that follow the spirit of ecology.

ecological packaging, eco, embossing

Metallized raw material attract attention

Metallized raw material allows for the achievement of very interesting projects. One of the possibilities is printing on a metallized raw material. In this case, in order to obtain intense colors, we use two layers of opaque white. Double white was applied only under the orange elements and under the flower. This measure was deliberate in order to obtain smooth color in selected places. The packaging was finished with hybrid varnish and the whole was covered with glossy coating in order to obtain a high gloss effect. The design also uses embossed elements. This elegant packaging would certainly attract attention on a store shelf.

metallized paperboard, embossing

Pantone metallic color effect

In the project below, we use metallized raw material to give character and aesthetic value. This design shows the wide possibilities of visual effects. In this design, CMYK was used in print. There is two layers of opaque white and Pantone Rubin Red was used too. The Rubin Red color was applied directly to the metallized raw material. Thanks to this, we obtained the metallic effect. If the designer’s goal is to make the colors on the packaging appear metallic, then it is worth thinking about such a solution. The box is finished with a glossy UV coatd in order to obtain a glossy effect on the entire surface.

The color palette of raw materials

A completely different solution is using of mass-dyed paper. The diversity of expressive colors means that the raw material plays a key role in the packaging design. Mass-dyed cardboard allows for various finishings and we have no limits in this matter. This material is perfect for dry embossing or hot-stamping. The visual effect depends largely on the creativity of the designer. Such a colorful packaging would surely attract the attention of buyers.

mass-dyed cardboard

SUMMARY

We carry out many packaging projects for the beauty industry. Very often design of packaging has a lot of finishings. Our technological capabilities allow us to create perfect packaging for our customers. The range of possible finishes is wide. It all depends on the imagination of the designer and the nature of the brand for which the packaging is created.

The printing house can help in selecting the perfect and optimal solutions. Our team will be happy to help you choose the right materials and finishes. Additionally, with our clients in mind, we have created a sample book that presents various technological possibilities of our printing house.

Do you need packaging for your products?

Contact us and discover our world of packaging for the beauty industry.

 

Do you have anymore questions?

Contact us.

+48 61 84 20 992

sales@preston-packaging.com

Grzegorz Talkowski

Grzegorz Talkowski

New Business Manager

gt@preston.pl

Polish

English

German

Stanisław Karoński

Stanisław Karoński

Sales Department

sales@preston-packaging.com

Polish

English

German

Małgorzata Ławiak

Małgorzata Ławiak

Customer Service Manager

ml@preston-packaging.com

Polish

English