What does it mean for packaging to be eco-friendly?
Eco-friendly packaging refers to a solution that is designed and made in a way that minimizes its negative impact on the environment. This includes various aspects such as raw material selection, appropriate design, reducing energy and water consumption during production, minimizing the amount of waste generated and enabling recycling and reuse.
At Preston Packaging, we attach great importance to details and have a deep understanding of our business partners’ needs. Throughout the production process, communication with the client and listening to their expectations are paramount. With years of experience and knowledge from our specialists, we advise our partners in the packaging creation process starting from the initial discussions. We strive to tailor the technology to create the perfect packaging, while also considering environmental aspects.
What are the characteristics of eco-friendly packaging?
Packaging and its production process always leave an environmental footprint to some extent. There is no packaging that is 100% eco-friendly. However, there are packaging solutions that are more sustainable than others. Cardboard packaging is certainly among this group. Paper is considered one of the most sustainable packaging materials, thanks to its natural properties. This applies to the entire lifecycle, from sourcing raw materials, production, usage, to disposal.
The choice of raw material for pharmaceutical and cosmetic packaging is also crucial. We offer a wide range of materials in our portfolio, and some of them are sourced from recycling and hold FSC™ certification. Our license code is: FSC-C140505. We are pleased to see an increasing number of orders from customers for FSC™ certified products. In 2022, we recorded a 204% growth compared to the previous year. By choosing an FSC® certified product, you support responsible forest management worldwide.
Opting for recyclable materials contributes to sustainable development. Reusing paper multiple times helps conserve all kinds of resources, including energy and water. Additionally, we only source materials from trusted suppliers who also operate ethically and in line with sustainable development principles.
It is evident that packaging serves not only a protective function for the product but also informational and marketing purposes. Packaging acts as a brand ambassador and attractive design can draw customers’ attention, standing out on the shelf. Choosing to build an environmentally friendly brand image and selecting sustainable materials doesn’t mean packaging design has to be dull.
We present an example of packaging made from GD2 raw material. Its minimalist design, enriched with dry embossing, looks fantastic. Packaging made from GD2 raw material not only fulfills its practical functions but also presents itself beautifully. Creative design and customization options make it an attractive packaging solution for products, catching customers’ eyes in stores. One of the key aspects of eco-friendly packaging is easy recyclability. GD2 packaging is designed to facilitate recycling processes and contribute to waste reduction. This means we can actively work towards sustainable development by using materials that can be reused.
Another crucial factor in creating more sustainable packaging for pharmaceutical and cosmetic products is optimizing the package size to fit the product, eliminating “air transportation.” With experienced designers on our team, we can help optimize this aspect.
Our primary goal is to plan production in a way that minimizes the amount of production waste. Last year, we managed to reduce the amount of waste paper. Additionally, we prepare print files in such a way that the arrangement of items on the sheet is as optimal as possible, meeting norms and standards while ensuring the highest quality of production and reducing raw material waste.
What are the benefits for companies in adopting eco-friendly packaging solutions?
Firstly, it contributes to the protection of the natural environment by reducing waste and raw material consumption. Additionally, eco-friendly packaging can often be recycled, which in turn reduces greenhouse gas emissions and negative climate impact.
Secondly, choosing eco-friendly packaging in the pharmaceutical and cosmetic industries influences a company’s image, building a positive reputation among consumers. Many individuals pay increasing attention to whether the products they purchase are packaged in an environmentally friendly manner. Conscious consumers prefer companies that prioritize environmental care and take actions towards sustainable development. By choosing eco-friendly packaging, pharmaceutical and cosmetic companies can attract a larger customer base and gain their trust.
Thirdly, eco-friendly packaging can lower operational costs. Proper design, material selection, and reduced material consumption are ways to reduce production costs. Our experienced technologists are eager to assist in selecting the appropriate production technology.
SUMMARY
As widely known, paper is a renewable material, making it more environmentally friendly. Packaging for pharmaceuticals, dietary supplements and cosmetics can be designed in various ways, according to individual customer needs, ensuring safe storage and attractive product presentation. In response to the question posed in the article’s title, “Is there eco-friendly packaging for medicines, dietary supplements and cosmetics?” the answer is, of course, yes.
Pharmaceutical and cosmetic companies are striving for sustainable development. The benefits associated with eco-friendly packaging are numerous, including environmental protection, building a positive company image and reducing operational costs. At Preston Packaging, we offer packaging made from eco-friendly and recycled materials that meet customer requirements and are environmentally friendly. This practice aligns with the current direction of the packaging industry’s development. The priority now is to use mono materials or materials that are fully recyclable. The current market trend in pharmaceutical, dietary supplement, and especially cosmetic packaging is moving away from plastics or heavily refined materials in favor of eco-friendly papers. From the perspective of pharmaceutical, dietary supplement and cosmetic manufacturers, involving packaging manufacturers in the design process would be essential. With our experience and technological knowledge, we can jointly develop the most optimal solution for your products.
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